Google run the AdSense program which is the ‘ads by gooooogle’ that you see on websites.
These boxes are customisable so that they are almost invisible on your pages. Then the Google bots will crawl your site looking for keywords and target ads at your users. Google will then pay you for clicks received from your site.
You are also able to add search boxes that Google pay you for searches made from your site. These are a great way to have a search engine that people are able to search your content based website as long as it has been indexed by Google bots, but more about them later.
To promote your website when it is up, another important program run by Google is AdWords, these keywords connect you with new customers at the precise moment when they’re looking for your products or services.
To put it very simply, you bid for keywords, then you write your ad, and if your bid is high enough when your keyword is requested (amongst other factors), your listing will come up in the top of the sponsored links. These are the links that you find on the right hand side of a Google search. The less you bid, the lower down the search your listing will be.
The AdWords system is a little hard to grasp, but it is a very useful marketing strategy to help you to succeed in your internet venture.
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Tagged as:
Bots,
Google Search,
Gooooogle,
Internet Venture,
Keywords,
Making Money With Google,
New Customers,
Precise Moment,
Search Engine,
Search Google,
Target Ads
